Custom design + build
Designed and hand-built in React around your business — no theme, no template, accessible to every visitor.
WEBSITE DESIGN & DEVELOPMENT
A website that wins customers, not just compliments.
I design and build websites in React by hand — no templates, no page builders. I write the message, build the site, and shoot the video it needs, so what visitors see is fast, clear on every screen, and easy to find in Google and in AI answers.
20+years in marketing and web development
200+clients and projects behind the work
1builder for the message, the site, and the video
WHAT YOU GET
Exactly what comes with every site.
The plain-English list. None of it is an upsell — it is the standard every site is built to before it goes live.
Every word written
The message, the pages, and the calls to action are written for you. You review and approve; you don't start from a blank page.
Mobile friendly
Designed for the phone first, with the desktop version earning the bigger canvas — never desktop shrunk down.
Fast loading
Performance measured and tuned against Core Web Vitals through launch, with no page-builder bloat dragging it down.
SEO setup
Semantic HTML, clean URLs, sitemap, and schema markup built in from the first commit — not patched on later.
Found by AI too
Structure and markup that answer engines and AI assistants can read, trust, and cite (AEO + GEO).
Analytics + tracking
Conversion tracking wired in from day one, so you know what the site is earning.
You own everything
The code, the content, and the accounts are yours. No platform fees you're trapped in, no builder lock-in.
BUILT FOR EVERY SCREEN
Most of your customers will meet you on a phone.
More than half of your visitors will never see the desktop version of your site, so nothing here gets shrunk to fit. The phone layout is designed on purpose — the message, the menus, and the next step all within reach of a thumb.
One site, one message, every screen. Your customer gets the same clear answer whether they found you from the couch or the office.
LANDING PAGES + VIDEO
One builder for the message, the page, and the footage.
Most landing pages are assembled by three vendors who never talk: a copywriter, a developer, and a video crew. I do all three jobs, so the offer, the layout, and the footage pull in the same direction.
Message
One page, one job. The offer, the audience, and the next action are defined before any design happens.
Page
Hand-built in React, so the layout serves the message instead of fighting a template.
Video
Hero loops, product and service footage, and testimonials — shot and edited for the page, not repurposed from somewhere else.
Measure
Analytics and conversion tagging from day one, so you know what the page earned.
PERFORMANCE
Speed sells. Core Web Vitals is how Google measures it.
You don't need to learn the acronyms — your visitors already feel them. Core Web Vitals are Google's three measurements of what using your site is actually like, and they influence both your rankings and whether people stay long enough to buy. I build by hand and measure performance through launch — speed is a feature here, not an afterthought.
Does it show up fast?
LCPLargest Contentful Paint measures how quickly the main content appears. Visitors decide whether to stay or leave in those first seconds, and Google is watching the same clock.
Does it respond instantly?
INPInteraction to Next Paint measures how fast the page reacts when someone taps or clicks. A sluggish page feels broken, and people don't wait around to find out why.
Does it hold still?
CLSCumulative Layout Shift measures whether the page jumps around while it loads — the thing that makes people tap the wrong button and give up.
SEO · AEO · GEO
Built to be found by people and cited by AI.
Search is no longer ten blue links. Your site has to rank in Google, win the answer box, and be readable enough for AI assistants to cite as a source. Every build is structured for all three from the start.
Search engines
Semantic HTML, clean URLs, structured data, fast pages, and local signals. The technical foundation Google rewards, built in from the first commit instead of patched on later.
Answer engines
Pages organized around the real questions your customers ask, with direct answers and FAQ schema — so your site wins featured snippets and voice results, not just rankings.
Generative engines
Content and markup that ChatGPT, Perplexity, and Google AI Overviews can parse, trust, and cite. When AI answers for your market, your business is the source it names.
FAQ
Questions people ask before a website project.
React, written by hand. No WordPress themes, no page builders, no plugin stacks. You get a fast, modern codebase you own outright, and every line of it is there because the page needs it.
Page builders ship megabytes of code your page never uses, and they fail Core Web Vitals quietly. A hand-built React site ships only what the page needs, which is why it loads fast, responds instantly, and holds up as search engines get stricter about performance.
They are Google's field measurements of what visitors actually feel: how fast the main content appears, how quickly the page responds to taps and clicks, and whether the layout jumps around while loading. They influence rankings and conversions, so performance is measured and tuned as part of every build rather than checked once at the end.
AEO — answer engine optimization — structures pages to answer real questions directly, so they win featured snippets and voice results. GEO — generative engine optimization — makes your content readable and citable for AI assistants like ChatGPT, Perplexity, and Google AI Overviews. Both come from the same discipline: clear structure, direct answers, and schema markup.
Yes. Hero footage, product and service video, and testimonials — shot and edited for the page they will live on. When the message, the layout, and the footage come from one builder, the page pulls in one direction.
Yes. We start with an audit of performance, search visibility, and structure, then decide together whether the site needs targeted fixes or a rebuild. Either way, you get the findings in plain language before any work starts.
It depends on scope. A focused landing page moves fast; a complete site with custom video takes longer. Before any work starts you get a timeline tied to the plan, and if anything changes it, you hear about it first — not after.
Your time goes where only you can help: what you sell, who buys it, and what makes you different. I handle the writing, design, build, and footage. You review at clear checkpoints and approve before anything goes live — no homework, no blank pages to fill in.
Completely. The code, the content, the domain, and the analytics accounts are all yours. If we ever stop working together, you keep a working site and everything behind it — there is no platform subscription holding it hostage.
The site gets measured against the job it was built to do, using the analytics wired in from day one. Ongoing support is agreed before we start: some owners want a handoff and training to run it themselves, others want me to keep maintaining and improving it. Both work.
START HERE
Put a website to work, not just online.
Bring the business goal. I will bring the plan for the site, the way we will measure it, and the footage it needs to convert.
Book a 30-minute call